Asus is on quite a roll these days with consecutive hits in the mobile phone market. Despite having some of the best 
performance laptops in the market, the company adapted very well to the changing tide and struck the smartphone market, all guns blazing. So far , Asus was doing extremely well in the low end and mid range markets, giving their customers more than what they paid for. Though the competition from the Chinese players was tough, the Zenfones stuck on and thats the reason they are selling like hot cakes even today.
The Entertainment and Sports Report 